Business, Sales & Selling
"The 42 Rules book series is based on the belief that most subjects can be summarized into 42 distinct areas that capture the essence of a topic"
- Laura Lowell, Executive Editor
In some ways, for me, the title was a little misleading. I had originally thought the book was going to present some rules for helping to make a book you've written a success. Rather, it's more a case of how to make yourself successful by publishing a (non-fiction) book, possibly by the publisher of 42 Rules.
The material in the book is geared more towards professionals and businesses -- i.e., write a book on a specific subject matter related to your business, publish it, and then market yourself as an expert in that particular field.
Forty-two chapters from a variety of authors offer advice on how to do just that.
Some suggestions are all too familiar -- "Find a need and fill it", "Find your passion and pursue it" -- while others are relatively new to some -- "the power of your autograph".
Nevertheless, for those who are looking for ways to generate more business, more interest in their products or services, or even creating a wider reputation, then the ideas and success stories offered here will help inspire them.
And, perhaps, lead to success as an author with Superstar Press.
At the very least, it's worth giving it a try.